Professional Leagues: Drive reform at the youth level, as the National Hockey League has done with ADM through an annual $4 million gift to USA Hockey. Also, create PSAs highlighting the role of free play and physical literacy in the development of admired athletes.
National Governing Bodies: Commit to annual goals based on participation growth. Add a pediatrician or health professional to the board to sync policies with medical recommendations. Give local administrators tools to design and evaluate programs.
U.S. Olympic Committee: Encourage affiliates to promote the American Development Model and other child-first policies through funding criteria or other incentives.